Marketing Tracking – See What Truly Works

Understand exactly which campaigns drive results with BCL.my's Marketing Tracking feature. Measure performance across Google, Meta, and TikTok so you can spend smarter and scale what works.

It's free and takes less than a minute!
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Fully support tracking for Facebook, TikTok and Google

Marketing Tracking helps connect your payment and lead data with your ad platforms, so you see the full journey from click to conversion. With unified tracking in one place, you get clearer insights and more profitable campaigns.

1
Track visitors with Google Analytics
Add your Google Analytics tracking ID to monitor traffic, behaviour, and key events across your funnels.
2
Measure results with Google Ads
Enable Google Ads Conversion Tracking to send completed purchases and leads back to your campaigns for accurate optimisation.
3
Capture Meta conversions accurately
Connect Meta Ads using both Pixel and Server API so conversions are tracked reliably, even with browser limitations.
4
Track TikTok performance end-to-end
Integrate TikTok Ads via Pixel and Server API to capture purchases, signups, and other key actions from your TikTok traffic.

Server-Side Google Analytics Tracking

Unlock deeper, more reliable insights from every transaction with server-side Google Analytics tracking via Measurement Protocol API secrets. Instead of relying only on browser-based scripts, BCL now sends key events directly from the server to your GA4 property, giving you cleaner data and stronger attribution.

With this upgrade you can:

1
Track conversions more accurately even when ad blockers, cookie restrictions, or browser limits hide client-side events.
2
Tie payments and form submissions to real GA4 events, ensuring your reports reflect actual completed orders—not just clicks on a button.
3
Keep your setup secure by using GA4 Measurement Protocol API secrets, so only approved events from BCL are sent to your data stream.

See Your Data Come to Life

Here's what your Google Analytics dashboard will look like once BCL's tracking is connected. Real-time insights, detailed reports, and complete visibility into your e-commerce performance.

01

E-commerce Purchases Report

Track item-level purchase data with detailed metrics

Ecommerce purchases report
02

Realtime Overview

Monitor active users and traffic sources live

Realtime overview dashboard
03

Easy Configuration

Simple setup for GA4 Measurement ID and API secrets

Merchant settings configuration
04

Sales Overview Dashboard

Analyze revenue metrics and conversion patterns

Drive sales overview

Loved by Customers

Hear how we’ve helped businesses grow with smoother transactions and higher sales.

Choose the Perfect Plan for Your Business

Find the right package to match your needs-whether you’re just starting out or scaling fast.

Free

RM 0
  • FPX transaction fees as low as RM1.00
  • Unlimited Payment Form
  • Unlimited Payment Link
  • Support Affiliate System
  • Support Coupon Feature
  • Support Marketing Tracking
  • Basic Support
  • No Free Domain

Premium Add On

  • E-Invoice MyInvois LHDN
  • COD & Manual Bank Transfer
  • More upcoming premium add-on soon...

Package Niaga

Early bird offer
RM 888 /year
  • FPX transaction fees as low as RM1.00
  • Unlimited Payment Form
  • Unlimited Payment Link
  • Support Affiliate System
  • Support Coupon Feature
  • Support Marketing Tracking
  • Fast Support
  • Free Domain .com only

Premium Add On

  • E-Invoice MyInvois LHDN
  • COD & Manual Bank Transfer
  • More upcoming premium add-on soon...

Package Niaga Pro

Early bird offer
RM 1,888 /year
  • FPX transaction fees as low as RM1.00
  • Unlimited Payment Form
  • Unlimited Payment Link
  • Support Affiliate System
  • Support Coupon Feature
  • Support Marketing Tracking
  • Fast Support
  • Free Domain .com/ .my / .com.my

Premium Add On

  • E-Invoice MyInvois LHDN
  • COD & Manual Bank Transfer
  • More upcoming premium add-on soon...
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Your Questions, Answered

Quick answers to help you make the most of BCL and streamline your payments.

WWhat does the Marketing Tracking feature do?
It connects your BCL.my forms, payments, and events with platforms like Google Analytics, Google Ads, Meta Ads, and TikTok Ads so you can see which campaigns drive real conversions.
Do I need coding skills to set this up
No. In most cases you only need to paste your tracking IDs, pixels, or access tokens into the settings, and the tracking events will be sent automatically.
Why use both pixel and Server API for Meta and TikTok?
Combining browser pixel tracking with server-side events makes conversion tracking more reliable, especially when browsers block cookies or scripts.
Will this slow down my pages?
The tracking is designed to be lightweight so your pages remain fast while still sending the required events to each platform.

BCL.my is an all-in-one payment platform that lets you create QR terminal, payment forms, accept instant payments, and manage e-invoices quickly.